Logo Design & Branding Questionnaire
Your company name as it should appear on the logo:
What style of logo would you prefer?
typographic (text only)
graphic (graphic/icon only)
combination (text with graphic)
What should the logo communicate about your company, services, or product? What feeling should your logo convey to your customers?
Describe your target customer base/audience (age, gender, other demographic qualities).
What are your color preferences or existing brand colors?
Where will your logo primarily be used?
Are there any existing logos that you like? What do you like about these logos and why? (ok to insert links here to logos or Pinterest board here)
Do you have a tag line (not everyone needs one)? We will design the logo so that it can stand alone without the tag line.
Do you have any ideas about or concepts for the design of your logo? Are there any design elements that you would like to see included in your logo?
What adjectives describe your ideal logo?
Please add any additional notes for us here.
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